Millennial employees? What does that even mean? You may well be in that category. Millennials are persons who were born between the early 1980’s and the early 2000’s and are sometimes called Generation Y.
Millennials will probably make up about 75% of the workforce by the time we reach the year 2030. That’s why it’s so important to get to know the millennials and to make the best of their service.
Some great ways to do that are by…
- Providing as much transparency as possible. Millennials not only want to know what something is, they want to know everything about it. They want to understand why something is or why it does what it does or even why we chose to use it. Curiosity is a big thing for this generation. Knowledge of the thing helps them to use it much more easily and effectively than if they only knew surface information about it.
- Help them develop and elevate their skills. Try as much as you can, to offer millennials an opportunity to grow and learn, so that they will not feel like they’re in stagnant position within the business. You don’t have to teach them yourself, you can make resources available, whereby they can attain their own knowledge and development.
- Give them more opportunities to be creative. An environment that fosters creativity and self-expression is extremely important for millennials. This may result in “Improving a team workflow or process; Finding innovative ways to service clients and customers; Bringing team members together for collaborative brainstorming”.
- Don’t frown on their failures. We certainly don’t want you to encourage that failure, but encourage the initiative that they would have taken to try something new. Sometimes failures are simply trial and error phases that can boost the success of a company in the long run. Failing at things in the earlier periods of employment, may help your millennial employees to know what works and what doesn’t work in the future. It can also help them avoid those failed approaches and come up with bigger and better strategies and tactics for success.
You should pay attention to these tips, especially if most of your marketers may end up being millennials. If you need more help with your marketing, you can give us a call! Our website marketing company understands how to master the skills that relate to SEO, email marketing, social platforms, content, coding and more. Check us out today for all of your social media needs and more! We’re always willing to help!