Tips You Can Use To Empathize With Your Online Audience

Empathy is a very important tool you need to be able to use if you want to be able to relate to your audience in a way that ensures them that you are genuinely concerned about their welfare and satisfaction. So many times, as marketers, we may come off as purely concerned about getting our products and services sold.


We are often consumed with marketing metrics and we don’t pay attention to the actual people who are engaging with your content. If you haven’t walked a mile in the shoes of your online audience, then it’s about time that you do. We can show you some simple things you should ask your audience in an effort to learn more about them so you can more effectively empathize.


  • Ask them what they are thinking about throughout the day.
  • Ask them how they’re feeling. Are they stressed out or relaxed?

  • Ask them what the other factors they think about during the day are.

  • Ask them how they feel about their job.

  • Ask them what kind of music they like.

  • Ask them what they talk to themselves about.

  • Ask them if they’re highly visual.

  • Ask them if they’re looking for a great design or content.

  • Ask them what they’re telling others.

  • Ask them what they do on a daily basis.

  • Ask them if there is anything that frustrates them about their current situation.

  • Ask them what they are trying to move away from.

  • Ask them where they would really like to be.

  • Ask them what they are moving toward.


We can help make a difference for your business and help you grow your customer base with marketing, website design and social media management! You may or may not be an expert in the field of online marketing, but we certainly are and we have worked on more than 3500 projects to deliver exceptional results. We can help with whatever your Ottawa marketing needs may be. All you have to do is give us a call at Creative Designs and we can help you with your Ottawa SEO, website design Ottawa and any other marketing to help you dominate your market. Call us today!

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